In a recent strategic evaluation of revenue generation for a distinguished independent luxury hotel in San Francisco, we delved into the challenges this property faces in restoring its revenue to pre-pandemic levels. The hotel sought expert guidance from TCRM on...
Click on any hotel trade publication’s website, and you’ll find more than an article or two about the looming staffing crunch. After what can only be called a dreadful year, demand is trickling back, and hotels are trying to figure out how to bring back just enough...
It’s a new year, and all around the country, people are creating their New Year’s resolutions. Maybe you want to lose some weight, make more money or be more organized. But what about your business? Have you set goals beyond your standard budget and marketing plan?...
When I first got involved with hotel spas back in 2015, spas did not receive the same level of attention and performance scrutiny we applied to other departments. The reasons were multifold and mostly caused by an outdated paradigm. Why do hotels build spas? to...
When a new year begins, we often look back at the previous year. What were the impactful events which took place in our industry and in our personal lives? Usually, major events stand out, helping to define the year. In other years, nothing extraordinary stands out....
